Cookies, depending on their tenure or purpose, can be divided into:
– “Session Cookies”: the first expires when the user closes the browser.
– “Persistent Cookies”. The second expires when their purpose is fulfilled (for example, to keep the user identified in the Services) or when they are manually deleted.
Additionally, en depending on their purpose, Cookies can be classified as follows:
– Performance Cookies: this type of Cookie stores your preferences for the tools found in the Services, so you do not have to set up the Service each time you visit. Examples of this typology includes: Volume settings for video or sound players, Video streaming speeds that are compatible with your browser
– Geo-location Cookies: These Cookies are used to find out what country you are in when you request a service. This Cookie is completely anonymous and is only used to help target content to your location.
– Registration Cookies: Registration Cookies are generated once the user has registered or subsequently logged in and are used with the following objectives:
To keep the user identified so that, if you close a webpage, the browser, or the computer and at another time or another day re-access that service, you will continue to be verified, thus facilitating your navigation without having to sign in again. This functionality can be deleted if the user clicks on the “close session” functionality so that this Cookie is deleted, and the next time the user enters the website or service, he/she will have to log in to be identified.
Check if the user is authorized to access certain services, such as participating in a contest.
– Analytical Cookies: Each time a User visits a service, a tool from an external provider generates an analytical Cookie on the User’s computer. This Cookie, generated only during the visit, will be used in future visits to the Website Services to identify the visitor anonymously. The main objectives are:
Allow the anonymous identification of users browsing through the “Cookie” (identifies browsers and devices, not people) and, therefore, the approximate accounting of the number of visitors and their trend over time.
Identify anonymously the most visited content and, therefore, more attractive to users.
To know if the user accessing the site is new or a previous visitor.
Important: Unless the user decides to register for a Website service, the “Cookie” will never be associated with any personal data that can identify him/her. These Cookies will only be used for statistical purposes to help optimize the user experience on the site.
– Behavioral advertising Cookies: This type of “Cookies” expands the information of the advertisements shown to each anonymous user in the Web Services. Among others, it stores the duration or frequency of display of advertising spots, the user interaction with ads, or the user’s browsing patterns and/or behaviors as they help to create a profile of advertising interest. In this way, they make it possible to offer advertising related to the user’s interests.
– Third-party advertising cookies: Besides the advertising managed by the Website in its Services, the Website offers its advertisers the option of serving ads through third parties (“AdServers”). In this way, these third parties can store Cookies delivered by the Website Services from the Users’ browsers, as well as access the data stored in them.